Marketing, Birmingham
Marketing that gets you found and remembered
Referrals and relationships got you here. Growth now means being found by people who haven’t heard of you, at the moment they start looking.
Enquiries have slowed, and growth relies on who you already know
Word of mouth keeps bringing in a version of last year. Now you’re being asked where the next customers will come from, and there’s no time or team to go and find them.
Reaching a new sector, a new market or a bigger customer means showing up for people who haven’t heard of you. That only works if you’re confident in what you’re saying to them, and most teams aren’t.
The impact
You’re working hard, and it isn’t bringing in new customers
A year of effort, and every new campaign still starts from scratch.
West Midlands Growth Company
Delivered where others had not.
485,000
impressions in one week
200%
increase in lead generation
Your content plan comes straight from your messaging
So you’re never guessing what to say.
The audiences, value pillars and messaging we agree with you become the content plan. Every piece knows who it’s for, what question it answers and what it proves.
What we do about it
Where are the new customers going to come from?
AI visibility audit · £2,800 + VAT
You might not be in the answer.
What the AI tools say about you, who they name instead, and why.
SEO and search visibility
Being found by the right people.
In Google, and in the AI tools that now answer on your behalf.
Content strategy
Something to point people at.
Content, campaign creative, landing pages and email flows, all built from the plan.
We do the thinking, not the scheduling
Our time is better spent on what gets said than on when it gets posted.
We’ve done the audience research. We know what your buyers are stuck on, what they ask before they’ll commit, and what stops them choosing you. That’s what we use it for: content that answers those things properly. Scheduling it is a different job, and there are people who do it well.
Same with ads. We’ll tell your ads people who to target and what to say. Where the budget goes is their job.
We write and design the content, and we can automate the publishing so it goes out without landing on your desk.
Why it works
Why this works
Squibble delivered where others failed – quick and effective, they just got stuck in.
–Peter Nicholls
Digital Marketing Manager, West Midlands Growth Company
Not ready to talk?
Build the case before you spend anything.
Use our free calculators to work out what the project’s worth and what waiting is costing you. Then get your MD to say yes.
Proof
More calls, not more posts.
Two hundred per cent more leads.
485,000 impressions inside a single week, from the same audience.
The messaging changed, revenue followed.
No new campaign spend, just a clear line on why a business should back it.
What it was like to work with us.
“
Squibble delivered where others failed – quick and effective, they just got stuck in.
–Peter Nicholls, Digital Marketing Manager
West Midlands Growth Company · via Google
Your questions, answered
That’s usually why people come to us. You keep the parts you want to keep, normally social and the relationships, and we take the visibility work that never gets to the top of anyone’s list. You’ll know what’s happening and why, without having to project manage it.
Measurement goes in before anything launches, so the answer stops being an opinion. You’ll be able to see what changed and what it brought in.
That’s the strategy workshop’s whole job. A day in a room, and you leave with the words everyone uses from then on. From £2,800.
We check. The AI visibility audit shows you how the tools describe you now and what to fix. £2,800.
Where it makes the work better, not just faster. We’ll tell you honestly where that is for you — and where it isn’t.
Usually not. Sometimes it’s the messaging, sometimes the site, sometimes the systems underneath. We’ll say which before you spend anything.
Sector experience, not sector guesswork.
Every sector has its own buyers, its own objections and its own way of deciding. Here’s where we’ve already done the learning.
B2B Services
Growth came from relationships, not marketing. We build the story that gets you into rooms where nobody knows your name yet.
Destination
A place has more audiences than a business does, and they rarely agree. We settle what the place stands for, then build one platform that serves all of them.
Education
Schools buy on trust. We help the companies that supply them earn it before the first call.
Finance
Trusted, expert, secure: the words that differentiate nobody. We find the difference that is actually true and say it.
Manufacturing
Nobody buys a part number, they buy the problem it solves. We turn the catalogue into an answer.
Tech & Cyber
Growth stalls when nobody can say what makes you different any more. We point you at whichever part is actually stuck.
Merger & Acquisition
Merge, keep separate, or something in between. One day, every brand in the deal sorted, with a roadmap for the next one.
Latest insights
-
Why pay for marketing that doesn’t sell this month?
By Kim Leary Published Updated 4 min read
Marketing isn’t the colouring-in department. In most B2B businesses, it’s the department keeping the lights on,…
-
Is it a marketing problem or a product problem? How to tell before you blame the team
Most of the “marketing problems” we get called in to fix aren’t marketing problems. They’re positioning…
-
Crafting a marketing strategy without a team feels tough: how to find your way
As a solo marketer, you know the feeling: the weight of the world (or at least…
Start here
Tell us which part you’d rather not be holding
Send us what you’re currently doing and what’s not getting done. We’ll tell you which part is worth keeping, and where we’d start.
Ready to untangle it?
Tell us what is not landing. We will tell you whether it is a messaging problem, a brand problem or a systems problem, and what it would take to fix.
