Creative insights
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As a marketer, you might find it challenging to make your brand stand out, especially when everything seems to look the same. Whether it’s the cars on the road or the modern...
Having the support of your stakeholders when it comes to marketing is so important. Without their support, even the most well-planned, on-brand & innovative marketing initiatives can fall short. And we know,...
Marketing as a solo marketer often feels like an endless marathon. With rapidly changing trends, constant pressure to innovate, no one to bounce ideas off & the ever-present need to prove ROI,...
Kim Leary, the founder of Squibble, a creative design agency based on Colmore Row in Birmingham, has been recognised as one of the 100 most influential people in the UK’s digital industry....
How Do I Show ROI on a New Website? When businesses invest in a new website, they need to see a return on that investment (ROI). ROI measures the profitability of an...
Read our Branding Posts
As a marketer, you might find it challenging to make your brand stand out, especially when everything seems to look the same. Whether it’s the cars on the road or the modern...
Our comprehensive guide for Marketers so you can increase your conversions. Let’s embark on a transformative journey together, where you take the reins and unlock your website’s full potential. We’re here to...
Over the past few years, we’ve seen the boundaries blurring between marketing roles & design roles. More & more we’re seeing designers, traditionally tasked with bringing creative visions to life, now being...
What Are Brand Guidelines? A Comprehensive Guide to Crafting and Implementing Brand Consistency. In today’s fierce business landscape, consistent branding is paramount for success. This definitive guide unravels brand guidelines’ intricacies and...
Read our Web Design Posts
How Do I Show ROI on a New Website? When businesses invest in a new website, they need to see a return on that investment (ROI). ROI measures the profitability of an...
The Essential Checklist for a Website Refresh Refreshing your website is a vital activity that ensures your online presence remains effective, engaging, and in line with the latest technological advancements and user...
UI/UX Strategies to Increase Website Conversions Leveraging First Impressions and Building Trust on your website When a user lands on your website, a critical countdown begins, setting the stage for their initial...
Read our UX Design Posts
UI/UX Strategies to Increase Website Conversions Leveraging First Impressions and Building Trust on your website When a user lands on your website, a critical countdown begins, setting the stage for their initial...
Are you eager to dive into a career in UX, graphic design, or web design? Let’s delve into a thorough guide that unravels the career avenues in these dynamic domains, offering insights...
Oh, the glitzy world of B2B sales! Every detail matters, and guess what’s at the forefront? Yup, the design and user-friendliness of digital platforms. Dive into this digital rabbit hole and discover...
Branding is the key to any new business venture, and with branding comes the brand name itself. The most common way to protect your brand name is to have it trademarked, as...
Trademarks are a legal way to ensure other people can’t profit off of your original idea or phrase, though the rules for what can and cannot be trademarked are not exactly clear-cut...
Logos can be exciting. For many new businesses, a logo is the first thing they think about – something about having an ident makes a business seem more real. On the other...
Packaging is how a product presents itself. It’s also how it will stand out in a crowded marketplace. Whether on the supermarket shelves, in a promotional video or an online product shot,...
Good packaging design catches the eye – but also the imagination. Artwork, shape, material and size all make a big difference when it comes to packaging, and achieving harmony in your design...
Bad website design is confused web design – and we all know a muddled webpage when we see one. Our grandmothers might have told us that, if we’ve nothing nice to say,...
Graphic design is the art of appearances. Graphic designers craft how something looks so that it appeals to the target market, is appropriate to the function of an item, and projects the...
What Is The Purpose of Rebranding? Rebranding a business isn’t just about aesthetics; it’s a strategic decision driven by various critical needs. Firstly, a company may rebrand to update an outdated brand...
Graphic design isn’t magic, but it can be mysterious. It’s easy to think it’s mostly about logos and Hollywood posters – but actually graphic design is all around us. Anything that has...
From conversations I’ve had with local business owners recently most have told me that they have had to revaluate their business goals and sales targets. For some COVID-19 has wiped their pipeline...
Understanding why branding matters can seem a lower-order priority. Running any kind of organisation, considering its logos or typefaces can feel like a distraction from the nuts and bolts of making it...
Like most things of a certain type, logos share certain characteristics – or at least the good ones do. It might be true that all bad logos are bad in different ways;...
In today’s market-place, trust is everything. As a nation though, according to the Express, almost one in five people don’t trust anyone at all! Yet the key to selling is trust. We...
Emails, phone calls, letters, social media… today there are so many ways of getting in touch with people that we can sometimes forget how important it is to meet face to face....
A big part of what we do, at the beginning of any web or branding project, is project discovery. We hold face to face session with key stakeholders to understand how the...
According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...
Can you see the wood for the trees? Are you being a bit short-sighted? Perhaps you’re experiencing tunnel vision? These clichés all exist to describe the familiar scenario in which a person...
What matters most to online shoppers? Accepting payments online has become a fact of life for many businesses. Visitors to many kinds of websites now often expect to be able to purchase...
So you want a new website. Good choice! We think websites are good things, and new ones almost always offer a lot of opportunities to a business for improving and enhancing how...
According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...
A project is like a journey. Each has a destination, and the aim is to reach that place on time and on budget. This never happens by accident. A well written web...
News flash for those not in the know: UX is not the latest Star Wars droid (who can improve on BB-8 anyway?). In web design, UX – or user experience – is...
What does a blog add to your website? Is it really necessary or just an optional addition? In this post, I am going to put forward some strong points for the addition...
UI Animations make the web experience more interesting, interactive and entertaining and with the use of modern web technologies are being used more and more. HTML5 has meant that animations can now...
With the launch of hardware like the Oculus Rift, 2016 is the year VR (Virtual Reality) is finally coming home. VR is already being used in the tech industry with press conferences...
