Creative insights

web-design-trends

10 Web Design Trends to Watch In 2017

The New Year has arrived, and as the Christmas period begins to feel further and further away, we’re cheering ourselves up with the many exciting things to come over the next 12...

sifa-brochure

Working with SIFA

We had the pleasure of working with SIFA Fireside for this project. Creating them a brochure explaining their services and opportunities for homeless people. Start Firstly a meeting was arranged with SIFA...

branding-cost-of-getting-it-wrong

Branding. What’s the true cost of getting it wrong?

Branding. It’s a word that all too often gets confused with things such as a logo design, colour palettes, brochure design or, well, just plain old pretty pictures. Yet branding, in actuality, is far more than...

blog

From first time blog visitor to firm fan – Seven tips

Let’s face it, driving traffic to your blog can be challenging, demanding much time, effort and, if you invest in PPC, money. Once your visitors have arrived, you’ll want to make the...

website-visitors

Most of your website visitors don’t trust you. Here’s how to turn it around.

Website visitors are seriously tricky customers – filled with mistrust and arriving with a protective defence that’s been built from years of digital marketing messages being thrust at them from every angle....

awards

Squibble’s CEO scoops Young Entrepreneur Award

Squibble’s CEO scoops Young Entrepreneur Award Kim Leary, CEO of Birmingham based Squibble Ltd, has been named Young Entrepreneur. She beat off several competitors to win the prestigious award at the Forward...

Advanced UI Animations

UI Animations make the web experience more interesting, interactive and entertaining and with the use of modern web technologies are being used more and more.  HTML5 has meant that animations can now...

logo-designs

What Are The 4 Types of Logos?

Logos can be exciting. For many new businesses, a logo is the first thing they think about – something about having an ident makes a business seem more real.  On the other...

packaging-design

Why Is Packaging Design So Important?

Packaging is how a product presents itself. It’s also how it will stand out in a crowded marketplace. Whether on the supermarket shelves, in a promotional video or an online product shot,...

What Makes Good Packaging Design?

Good packaging design catches the eye – but also the imagination. Artwork, shape, material and size all make a big difference when it comes to packaging, and achieving harmony in your design...

bad-website-design

What Makes A Bad Website Design?

Bad website design is confused web design – and we all know a muddled webpage when we see one. Our grandmothers might have told us that, if we’ve nothing nice to say,...

top-view-graphic-designer-working-with-graphic-tablet-laptop

Why Graphic Design Is Important for Any Business

Graphic design is the art of appearances. Graphic designers craft how something looks so that it appeals to the target market, is appropriate to the function of an item, and projects the...

rebranding

What Is The Purpose of Rebranding?

Rebranding: It’s not just about throwing out the old and bringing in the new willy-nilly. It’s akin to taking a trusted old wardrobe, recognising its essence, and then updating it to strut...

graphic-design

Graphic Design: What’s It All About?

Graphic design isn’t magic, but it can be mysterious. It’s easy to think it’s mostly about logos and Hollywood posters – but actually graphic design is all around us. Anything that has...

face-to-face-meeting

Are face to face meetings necessary?

Emails, phone calls, letters, social media… today there are so many ways of getting in touch with people that we can sometimes forget how important it is to meet face to face....

discovery-session

Digitally Delivering our Discovery Session

A big part of what we do, at the beginning of any web or branding project, is project discovery. We hold face to face session with key stakeholders to understand how the...

animation

Why Animation Isn’t Mickey-mouse Design

There’s a reason that the adjective “animated” is most often used in a positive sense: it suggests excitement and inspiration, energy and motion. To be animated is to attract attention, to have...
icream-cone-cloud

Crafting Creative Content Marketing

“Content marketing” is one of those industry phrases that can sound a bit meaningless at first glance: doesn’t all marketing use content in some way to make a point? Of course, that’s...
wordpress-for-seo

Why WordPress is great for SEO

According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...

importance-of-seo

What is SEO and do I need it?

‘Google it’ is the answer to every question these days. A few clicks and you have you answer. But not many of us search through the pages and pages of results we...

seo

SEO and all it’s complexities

Search Engines are complex machines. They sweep through millions of web pages and rank them all in order of, well, what? This summary seeks to try and explain their methods and how...

wordpress-for-seo

Why WordPress is great for SEO

According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...

writing-a-website-brief

How to Write a High-Quality Web Design Brief

A project is like a journey. Each has a destination, and the aim is to reach that place on time and on budget. This never happens by accident. A well written web...

importance-of-user-experience

Why UX Is Important for Your Website

News flash for those not in the know: UX is not the latest Star Wars droid (who can improve on BB-8 anyway?). In web design, UX – or user experience – is all...

why-have-a-blog

Why have a blog?

What does a blog add to your website? Is it really necessary or just an optional addition? In this post, I am going to put forward some strong points for the addition...

Advanced UI Animations

UI Animations make the web experience more interesting, interactive and entertaining and with the use of modern web technologies are being used more and more.  HTML5 has meant that animations can now...

virtual-reality

The Future of the VR Web Experience

With the launch of hardware like the Oculus Rift, 2016 is the year VR (Virtual Reality) is finally coming home. VR is already being used in the tech industry with press conferences...

The Repetition of UI Patterns

One of the side effects of responsive design has meant that a lot of sites look similar and we are seeing repetition of UI Patterns. Responsive design isn’t solely to blame however....

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