Creative insights

face-to-face-meeting

Are face to face meetings necessary?

Emails, phone calls, letters, social media… today there are so many ways of getting in touch with people that we can sometimes forget how important it is to meet face to face....

online-shopping

What is WooCommerce & Who Should Use It?

Key discussion points: Podcast Transcribe James Gurd [00:00:05] Hello and welcome to Episode 28 of the Replatform podcast. Thanks, as always for listening in. It’s myself, James. I’m joined, as always by...

strenghts-weaknesses

The importance of knowing your Strengths and Weaknesses

SWOT Grow your business and dodge threats by writing a SWOT. What it is A SWOT Analysis helps you to discover your business’ strengths, weaknesses, opportunities and threats. Strengths and weaknesses can...

wordpress-for-seo

Why WordPress is great for SEO

According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good...

why-have-a-blog

Why have a blog?

What does a blog add to your website? Is it really necessary or just an optional addition? In this post, I am going to put forward some strong points for the addition...

squibble-wall

It’s the bout of the year – Squibble fights to retain its title

It’s official – on the 11th October we’ll be defending our title as holders of the Creative and Digital Agency of the year and fighting to protect our position. In the orange...

importance-of-seo

What is SEO and do I need it?

‘Google it’ is the answer to every question these days. A few clicks and you have you answer. But not many of us search through the pages and pages of results we...

Why Connecting Your Brand Online and Offline is Critical for Consistent Experiences

Introduction: In today’s intricate business landscape, brand consistency remains at the heart of every successful enterprise. With its vast platforms and tools, the digital age demands a seamless representation of brands. Yet,...

Free Brand Strategy Toolkit: Empowering Your Brand for Success

Welcome to the Free Brand Strategy Toolkit: an essential resource designed to empower your brand for success. In this comprehensive toolkit, you’ll find everything you need to develop a strong brand strategy...

Developing an Effective Brand Strategy: Building a Strong Foundation for Success

A clear-cut brand strategy is vital for success. It acts as the driving force shaping every facet of your business, from pivotal decisions to how customers perceive you. This article dives into...

The Importance of Branding: Building a Strong Identity and Competitive Advantage

A clear-cut brand strategy is vital for success. It acts as the driving force shaping every facet of your business, from pivotal decisions to how customers perceive you. This article dives into...

Understanding Brand Accountability: Building Trust and Responsibility

Brand accountability has emerged as a significant element of trust establishment and an essential component of portraying a conscientious corporate image. This article will dissect the notion of brand accountability, stressing its...

How to Create Brand Sustainability Online: Building a Strong and Resilient Digital Presence

Where a brand’s longevity is at stake, brand sustainability has emerged as a linchpin for enduring success. So, what is brand sustainability in this context? And how does one foster it amidst...

The Squibble Rebrand Checklist: A Step-by-Step Guide to a Successful Brand Transformation

Welcome to the Squibble Rebrand Checklist, a comprehensive guide to help you navigate through the process of a successful brand transformation. In this guide, we’ll provide you with a systematic approach to...

Why-Is-User-Experience-So-Important

Why Is User Experience So Important?

Business owners and marketing managers alike hear a lot about ‘user experience’ when it comes to websites and other digital assets. It sounds important, and that isn’t hype: ‘UX’, as it’s sometimes...

chess-players

The 3 Most Powerful KPIs To Help Your Business Grow

From conversations I’ve had with local business owners recently most have told me that they have had to revaluate their business goals and sales targets. For some COVID-19 has wiped their pipeline...

build-trust

3 Ways To Build More Trust In a Digital World

In today’s market-place, trust is everything. As a nation though, according to the Express, almost one in five people don’t trust anyone at all! Yet the key to selling is trust. We...

writing-on-paper

3 New Years Resolutions You Should Consider

Don’t groan, I know New Years resolutions are overrated but we’re moving even further into uncharted waters. I think it’s safe to say that 2021 will be another huge year of change...

face-to-face-meeting

Are face to face meetings necessary?

Emails, phone calls, letters, social media… today there are so many ways of getting in touch with people that we can sometimes forget how important it is to meet face to face....

shopping-on-phone

How to Choose the Best Ecommerce Platform For Your Business

Once an optional extra, ecommerce is for many businesses now the default. As online shopping and purchasing becomes ever more widespread – and increasingly trusted by customers – companies are increasingly expected...
searching-for-a-design-agency

Overwhelmed By All The Design Agencies?

There are so many design agencies out there that it can be difficult to know where to start. From smaller to larger, all-service to web specialists, design agencies come in many shapes...

Developing an Effective Brand Strategy: Building a Strong Foundation for Success

A clear-cut brand strategy is vital for success. It acts as the driving force shaping every facet of your business, from pivotal decisions to how customers perceive you. This article dives into...

Understanding Brand Accountability: Building Trust and Responsibility

Brand accountability has emerged as a significant element of trust establishment and an essential component of portraying a conscientious corporate image. This article will dissect the notion of brand accountability, stressing its...

How to Create Brand Sustainability Online: Building a Strong and Resilient Digital Presence

Where a brand’s longevity is at stake, brand sustainability has emerged as a linchpin for enduring success. So, what is brand sustainability in this context? And how does one foster it amidst...

The Squibble Rebrand Checklist: A Step-by-Step Guide to a Successful Brand Transformation

Welcome to the Squibble Rebrand Checklist, a comprehensive guide to help you navigate through the process of a successful brand transformation. In this guide, we’ll provide you with a systematic approach to...

Brand evolution – why branding is important in marketing design.

We were sitting in the office last week discussing the Boots branding and why it had never been updated. It got me wondering and I wanted to explore its history and evolution....

How to Build Brand Consistency into Your Digital Design

From managing budgets to researching competitors, marketing managers do it all. With so much on your plate, it’s easy to forget the basics, but brand consistency should never be overlooked.  According to...

How to talk to multiple target audiences

BIG or small, traditional and stuffy or bold and exciting; clients can come in all shapes and sizes, especially in b2b marketing. It’s unlikely you’re targeting one singular persona. I’m definitely envious if you...

bad-website-design

What Makes A Bad Website Design?

Bad website design is confused web design – and we all know a muddled webpage when we see one. Our grandmothers might have told us that, if we’ve nothing nice to say,...

man-holding-card

How Much Should A Website Design Cost?

It can feel like the most important question of all when it comes to web design: how much will it cost? Price, of course, is critical to all business decisions. The truth,...

graphic-design

Graphic Design: What’s It All About?

Graphic design isn’t magic, but it can be mysterious. It’s easy to think it’s mostly about logos and Hollywood posters – but actually graphic design is all around us. Anything that has...

user-metrics

What Are User Metrics?

User experience matters. It’s why we focus so squarely on achieving great UX design at Squibble. We’re evangelists for the approach. But one of the questions we get asked a lot –...

Why-Is-User-Experience-So-Important

Why Is User Experience So Important?

Business owners and marketing managers alike hear a lot about ‘user experience’ when it comes to websites and other digital assets. It sounds important, and that isn’t hype: ‘UX’, as it’s sometimes...

build-trust

3 Ways To Build More Trust In a Digital World

In today’s market-place, trust is everything. As a nation though, according to the Express, almost one in five people don’t trust anyone at all! Yet the key to selling is trust. We...

website-design