There’s a reason that the adjective “animated” is most often used in a positive sense: it suggests excitement and inspiration, energy and motion. To be animated is to attract attention, to have something extra or beyond the ordinary. It’s to stand out. Needless to say, businesses should be aiming to have all those qualities. You don’t need us to say that, in the online space, websites proliferate – and many fail to make their mark.
There are so many design agencies out there that it can be difficult to know where to start. From smaller to larger, all-service to web specialists, design agencies come in many shapes and sizes. Given how important a website is to a business, choosing the right one is critical. But how should organisations choose?
Once an optional extra, ecommerce is for many businesses now the default. As online shopping and purchasing becomes ever more widespread – and increasingly trusted by customers – companies are increasingly expected to offer direct access to the products and services via online payment gateways.
There are so many design agencies out there that it can be difficult to know where to start. From smaller to larger, all-service to web specialists, design agencies come in many shapes and sizes. Given how important a website is to a business, choosing the right one is critical. But how should organisations choose?
We all understand that a change is as good as a rest. It’s why we switch up our wardrobe each season, or give the garden shed a new coat of paint. Keeping things fresh helps make them better.
A contact form can seem a simple thing: a means of enabling users to send to an organisation a query or question. The truth, however, is that they are more complex than that – if their full potential is to be realised. You need to get the user experience – or UX – right. Contact forms require thought – and they demand good UX design. A poorly considered contact form will not be user-friendly, and that will mean that you will gather much less data than you might otherwise. The …
Continue readingUX In Contact Forms: Essentials To Turn Leads Into Conversions
Can you see the wood for the trees? Are you being a bit short-sighted? Perhaps you’re experiencing tunnel vision? These clichés all exist to describe the familiar scenario in which a person is too close to something to understand it fully. This is a risk in any project, and web design is no different: anyone who spends ages slaving over a site knows the feeling: once it’s done, the necessary objective point of view might best come from outside. What’s The Point? Of course, there is no replacing a business’s …
Continue readingWhen Did You Last Ask Someone Impartial for Website Feedback?
So you want a new website. Good choice! We think websites are good things, and new ones almost always offer a lot of opportunities to a business for improving and enhancing how they communicate with customers. The next step for our clients is almost always to figure out how much that exciting new website is going to cost them. This, of course, is where things get real: what is the project budget, and how much does a particular designer charge? What’s the cost/benefit analysis on all this? Assessing design costs …
According to W3techs, WordPress powers 60% of all the websites (with a known content management system) on the internet. A service doesn’t reach that kind of market share on usability and good advertising alone. WordPress works, and it works well. We’re going to focus on the SEO benefits that come with using WordPress, and why it is our CMS of choice for carrying out Search Engine Optimisation projects. Out of the box: All WordPress sites come with readymade SEO features that some other services do not. One such feature allows …
A project is like a journey. Each has a destination, and the aim is to reach that place on time and on budget. This never happens by accident. A well written web brief is how to avoid detours, accidents and traffic jams. It will save time – and result in clearer quotes! When setting out on any trip, most of us will also work out a route: turn right here, continue for fifteen miles there. It matters to us that we reach our end-point quickly, efficiently and with a minimum …
Continue readingHow to Write a High-Quality Web Design Brief